Finland has 20 wellbeing services counties (hyvinvointialueet) created by the 2023 SOTE reform, replacing the prior hospital district system. Procurement runs through Hansel + regional collaboratives. Strong domestic life-sciences and medical device manufacturing base. Plandent Group has its global HQ in Helsinki.
20 wellbeing services counties + Hansel central procurement. SOTE 2023 reform reshaped hospital purchasing.
OneMed Oy, Mediq Suomi, Plandent Oy (group HQ), Hammasväline (largest FI dental), Tamro (pharmacy + medical), Berner Healthcare.
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Fractio runs Nordic-focused medical device partner-selection programs. Independent due diligence, distributor evaluation, cross-Nordic contract negotiation. Miguel ran a 20× growth operation as Country Manager for 7 years.
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